ERP Insights >> Magazine  >> March - 2018 issue

Optigo: High Quality Cloud-based Solution for Ever-Evolving Jewellery Industry

Author : ERP Insights Team
Thursday, March 8, 2018

ERP Insights Team

With vintage jewellery and diamonds being considered as prized possessions, the market growth of jewellery industry nowhere shows the sign of a slowdown; in fact, it upholds an undisputable growth in contrast to its rocketing prices. While the market increases with the adherence to the new taxation policies and regulations of the government, the real problem in such ceaseless industries is that their legacy ERP software often fails to meet the needs of changing business scenario. In order to keep business at the competitive edge, it is the need of the hour to invest in software that is as dynamic as your business. Understanding the need of agile software for the jewellery manufacturers that can scale along with the real-time data, Orail, a Surat headquartered software company wasn't too late to sense the evolving market needs and soon the firm developed 'OptigoApps' - a capable business solution built with a powerful blend of Cloud technology and the 12 years' diamond and jewellery market experience. A highly secure cloud platform supported with reliable data storage, OptigoApps is well-equipped to not only integrates the operations across Sales, Production, Design and more, but also help the teams to connect and get work done from anywhere on any device.

With more than one decades' experience in jewellery software industry, OptigoApps has been a recognized name for offering software solutions to the jewellery manufacturers, wholesalers and retailers. The app tightly couples all the functions starting from Order Handling to Production, Inventory, Returns and Repairs, to Shipments and Integration of all these with accounting. "Business managed manually with paper-process or divisional-computerizing is not enough to stay upto the mark in today's 'Digital Economy'. We analyzed that there is yet-to-be-well-utilized opportunity for effective platform that easily operates among all departments with minimum maintenance requirement. With Optigo, we have designed a ready to use platform for digital business that is effectively easy to start and work without an expert maintaining it. It is a perfect solution for businesses willing to outperform in today's competitive world," says Hiren Patel, Founder and CEO, OptigoApps.

Elaborating on OptigoApps' capabilities, Hiren Patel adds, "The main advantage of Optigo is Total Cost of Ownership which reflects dramatic results into every facet of your business including supply chain, sales, inventory, marketing, customer satisfaction and product life cycle. With one source of accurate and real-time information, CRM Automation reduces administrative and operation costs. It allows manufacturers to proactively manage operations, prevent disruptions and delays, breakup information logjams and help users make decisions more quickly - all within a secure infrastructure. For industries, we make data access safe, reliable and fast. And with powerful admin controls, we assure information protection both inside and outside organizations."

Orail is one among those few companies who are unwilling to compromise with product quality and dwells deeply in innovations by embracing the merits of latest technologies. In 2014, company introduced one-of-its-kind solitaire jewelry manufacturing process online and two years later it started to scale up for big data, Mobile-App and AI. A curious adopter of latest technologies - this is what makes Orail a sharp, focused tech company that worth a lifetime partnership. "With title - 'Optigo', we light up our core values - 'Optimize-and-Go-Ahead'. We constantly work towards optimizing and going beyond limits to get the best for our customers. At Orail, our work model allows employees to think about potential future businesses and opportunities while learning new skills and participating in collaborative brainstorming sessions," speaks Hiren. In this connected and globalised world, Optigo holds a clear understanding of today's management's challenge to serve and maintain good relationship with their customers. In coming years, Orail is gearing up for a channel-less customer experience and improving production quality while reducing the cost of the product to conquer more heights in the jewel manufacturing sector.


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